If you cannot file a federal-based trademark, a state-based trademark may be a good alternative.

L4SB will file your state-based trademark, in any of the 50 states that support state-based trademarks.

State Trademarks With L4SB.

Speak with a licensed attorney from L4SB to see if a State Trademark might be right for your IP.

Starting at $199 + state fees

Contact Us Today

State Trademarks

A state-based trademark is a trademark that is registered and recognized at the state-level. It does NOT take precedence over federal-based trademarks, and it does NOT convey trademark rights in any state, except the state (or states) where your state-based trademark is registered.

State-based trademarks are good alternatives when you cannot register a trademark at the federal level. This can happen for many reasons, including issues of descriptiveness or your mark violates one of hundreds of rules that prevent federal registration.

Examples of federal registration problems where state-based trademarks may be a good alternative, include:

  • Prohibited subject matter (i.e. cannabis-related products or services)
  • Geographic descriptiveness (i.e. “Albuquerque’s Best Hamburgers” in Albuquerque)
  • Geographic misdescriptiveness (i.e. “Joe’s Cuban Cigars” from Santa Fe – although this example could be considered deceptively misdescriptive, too)
  • Primarily a Surname (i.e. “Ortega’s Pharmaceuticals”)
  • Merely Descriptive (i.e. “Creamy Bagels”)
  • Deceptively Misdescriptive (i.e. “THC Tea” on items that aren’t tea or contain THC – although many states will not permit deceptively misdescriptive marks)
  • Ornamentation (i.e. slogans appearing across the front of a shirt)
  • Widely Used Messages (i.e. “Once a Marine, Always a Marine”)
  • Religious Texts (i.e. Any quotations from any religious text, such as the Bible, Quran, Torah, or Diamond Sutra)

Trademark Attorney Consult with L4SB

These are but just a few of the hundreds of reasons why the USPTO may not permit federal registration of an otherwise legitimate business name or trademark.

What state-based are not good for, and should never be used to, challenge a federal-based trademark. This just won’t work.

When you register a trademark, we encourage you to determine whether a federal-based trademark would stand in your way, and we would encourage you to avoid filing a state-based trademark if you know your use of the mark could be considered “confusingly similar” to the federal-based trademark. Consider a trademark attorney consult, if you have questions about this or want to learn more.

The Law 4 Small Business Difference


We take client satisfaction seriously. We are not in the business of up-selling or pushing services that won’t help you. We work as your partner to get the job you expect done.


L4SB is your long-term partner to help you and your business with the inevitable ups-and-downs, and everything in between.


We’re business lawyers, and we understand many small- and medium-sized businesses struggle just to meet payroll, let alone pay for legal services. That’s why we offer a range of flat-rate services, and reasonable hourly rates for everything else.


With over 200 years of combined business law experience, you can count on getting sound advice and solid representation.

State Trademarks With L4SB.

Speak with a licensed attorney from L4SB to see if a State Trademark might be right for your IP.

Starting at $199 + state fees

Contact Us Today