Aug 21, 2019
Likelihood of Confusion in Trademarks
For many businesses, brand name protection is one of their most important assets. Brands helps customers identify a particular business as the source of that business’s goods or services. And...
trademark evaluation
Apr 23, 2019
Cultural Intellectual Property Issues
A company in the mainland US recently trademarked ALOHA POKE for a chain of restaurants, and subsequently sent cease and desist letters to restaurants throughout the country. Hawaiians were, understandably,...
Feb 18, 2019
Non-Distinct Office Actions
We discussed on our previous post what Office Actions are when it comes to your trademark application. Now, let’s take a little deeper look at the different types of office...
Feb 13, 2019
A Non-Substantive Trademark Office Action
On our previous post we discussed what a Trademark Office Action is when it comes to your trademark application. Now, let’s take a little deeper look at the different types...
Dec 17, 2018
Trademark Office Action
USPTO calls it an Office Action, but let’s call it what it really is; It’s a rejection letter. For lack of a better metaphor, they have swiped left on your...
Jul 6, 2017
Supreme Court Says USPTO May Not Reject Disparaging Trademarks
It’s always exciting (at least for trademark lawyers) whenever the Supreme Court issues an opinion about trademark law. The court recently issued its opinion in Matal v. Tam, an appeal...
Jul 19, 2016
Responses for USPTO Office Action – Flat-Rate Pricing
What happens when you receive a USPTO Office Action? Most trademark applications are rejected. How can you respond to an office action?