Jul 3, 2019
Trademark or Cultural Appropriation?
Kim Kardashian is in the news again, perhaps she never really left the news, but this time for a Trademark issue. She is trying to Trademark the name KIMONO for...
descriptive trademarks
Nov 5, 2017
Trademark Descriptiveness and Law Firm Trademarks in New Mexico
New Mexico law firms seem to have increasingly sought to protect their names or other trademarks recently. Traditionally, firm names have been boring, consisting mainly of the last names of...
Jun 7, 2017
Has “Google” become a generic term?
If you are like most of our readers, you got to this page after you googled something trademark-related. And if you are like most people, you probably didn’t think twice...
Jun 30, 2016
Can You Trademark the Word Trademark?
Can you trademark the word trademark? Or would the USPTO deny such an application? Looking to trademark the word trademark is not a simple endeavor...
Jan 27, 2011
Trademarks: Delay can cost you …
Trademarks are very important to businesses for two primary reasons: First and foremost, they help identify and distinguish your goods or services to your customers. Second, they make it more...