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Trademarks: What Are They and How Can I Get One?

By registering your trademark, you will enhance the legal protections afforded to your brand.  It ensures the public knows the proper and accurate source for your business’s products or services. ...

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The Great Monkey Beer Trademark Dispute

Trademark disputes are common in the craft beer industry.  The abundance of craft beers all over the country results in similarly-named breweries and beers quite often.  While obtaining a federal...

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Big Trademark Win For Dot-Com Brand Names

New Supreme Court Ruling Is A Victory For Dot-Com. The US Supreme Court just ruled that ‘Booking.com’ can be federally trademarked.  The USPTO had rejected the mark ‘Booking.com’ as being...

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OSU’s Confusing Trademark Application

Ohio State University has filed a trademark application with the United States Patent and Trademark Office for “THE,” in international class 25 for use on clothing, namely, t-shirts, baseball caps,...

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Likelihood of Confusion in Trademarks

For many businesses, brand name protection is one of their most important assets. Brands helps customers identify a particular business as the source of that business’s goods or services. And...

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Trademark or Cultural Appropriation?

Kim Kardashian is in the news again, perhaps she never really left the news, but this time for a Trademark issue. She is trying to Trademark the name KIMONO for...

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Non-Distinct Office Actions

We discussed on our previous post what Office Actions are when it comes to your trademark application.  Now, let’s take a little deeper look at the different types of office...