When starting a new business, there are so many issues to concern yourself. Forming a company. Registering with the city. Filing taxes. Obtaining insurance. Hiring people. Forming partners. Opening a...
A Familiar Story Imagine creating something amazing. It’s well made and appreciated by your peers and shared among them. You spend time thinking and rethinking your work, making it better...
What Elements of a Trademark Should be Trademarked? Look at the two trademarks below. The first is from HomeSchool ThinkTank (a former client of ours), and the second is our...
IHOP versus IHOb IHOP recently pulled off a major marketing gimmick with their name change to “IHOb.” The change has drawn criticism from many, but it certainly got people talking....
Intellectual Property 101- Considering the Different Types of IP Many small business owners are confused about intellectual property, or as the legal community calls it, IP. Unfortunately for many business...
New Mexico law firms seem to have increasingly sought to protect their names or other trademarks recently. Traditionally, firm names have been boring, consisting mainly of the last names of...
Probably everyone is familiar with Amazon, one of the most successful and popular online retailers in the world. Amazon’s popularity makes it one of the best places for businesses to...
One of the more bewildering aspects of a trademark application is describing the goods and services the mark will identify. In this post we look at how the USPTO classifies...
Intellectual property is in the news again this week. Atari, an iconic video game company, sued Nestle, alleging that Nestle committed IP infringement on its classic “Breakout” video game by...
Many people believe that they have the right to use their last name (i.e. surname) as part of their business name. This makes sense, as many people share the same...
It’s always exciting (at least for trademark lawyers) whenever the Supreme Court issues an opinion about trademark law. The court recently issued its opinion in Matal v. Tam, an appeal...
If you are like most of our readers, you got to this page after you googled something trademark-related. And if you are like most people, you probably didn’t think twice...
