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Exhibiting Prudence May Save Your Business

Yesterday, the topic of prudence could not leave my mind. You see, my wife called me at work because she just had to pass on the shocking gossip she had just heard about a local asian cuisine restaurant. She was told, by a friend of hers, that this friend had another friend, who is the […]

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Proper Copyright Licensing is Important

Driving to work the other day, I happened to find myself driving behind the truck you see above. Apparently owned (or contracted) by an exterminating company called Manzano Pest Management of Albuquerque, NM. What caught my eye, was the clever little cartoon of the stone-age character pounding little critters with his hammer. Very appropriate for […]

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The Art (and Work) of Branding

Back in July 2016, I published an article entitled Clever Business Names, after having a strong reaction to a business named “Curl Up & Dye”. Like that previous article, my adventures on the road brings me to touch on the concept of branding, and how that relates to naming and trademarks. Branding: What’s in a […]

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What is an Estate Plan?

In my years working as a Trust Officer, my clients would ask how often they needed to review and update their “estate plan”. For the wealthiest of that group, an estate plan could include a revocable trust, a Last Will and Testament, powers of attorney, a charitable trust, a family trust, a right to die […]

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