Sep 24, 2018
Speaking with the Lawyers of Tomorrow
Recently I had great opportunity to speak with Law Students from the University of New Mexico School of Law. I saw this as a great opportunity promote L4SB but also...
trademarks
Sep 14, 2018
What is a Business Succession Plan?
The unthinkable has happened. On the way home after work, a business owner was involved in a tragic accident and did not survive. The next day over at the workplace,...
Sep 13, 2018
L4SB, BLSW, and Slingshot Law have moved to downtown Albuquerque!
We’re proud to announce our new corporate offices in Albuquerque, New Mexico. This marks an important milestone for our law firms. In fact, 2017 year was a big year for...
Jul 1, 2018
What’s a Trademark: Word, logo or slogan, or all the above?
What Elements of a Trademark Should be Trademarked? Look at the two trademarks below. The first is from HomeSchool ThinkTank (a former client of ours), and the second is our...
Jun 25, 2018
IHOP is Now IHOB: Can it Work for Me?
IHOP versus IHOb IHOP recently pulled off a major marketing gimmick with their name change to “IHOb.” The change has drawn criticism from many, but it certainly got people talking....
Nov 12, 2017
Intellectual Property 101: The Different Types of IP
Intellectual Property 101- Considering the Different Types of IP Many small business owners are confused about intellectual property, or as the legal community calls it, IP. Unfortunately for many business...
Nov 5, 2017
Trademark Descriptiveness and Law Firm Trademarks in New Mexico
New Mexico law firms seem to have increasingly sought to protect their names or other trademarks recently. Traditionally, firm names have been boring, consisting mainly of the last names of...
Oct 5, 2017
Trademarks Now Required for Amazon Brand Registry
Probably everyone is familiar with Amazon, one of the most successful and popular online retailers in the world. Amazon’s popularity makes it one of the best places for businesses to...
Sep 17, 2017
What Are Trademark Classes?
One of the more bewildering aspects of a trademark application is describing the goods and services the mark will identify. In this post we look at how the USPTO classifies...
Aug 21, 2017
Atari Sues Kit Kat for IP Infringement
Intellectual property is in the news again this week. Atari, an iconic video game company, sued Nestle, alleging that Nestle committed IP infringement on its classic “Breakout” video game by...
Jul 25, 2017
Can You Trademark a Surname?
Many people believe that they have the right to use their last name (i.e. surname) as part of their business name. This makes sense, as many people share the same...
Jul 6, 2017
Supreme Court Says USPTO May Not Reject Disparaging Trademarks
It’s always exciting (at least for trademark lawyers) whenever the Supreme Court issues an opinion about trademark law. The court recently issued its opinion in Matal v. Tam, an appeal...